SERVICES : SEARCH ENGINE OPTIMISATION
SEO is a long-term marketing solution that, when done effectively, yields the highest returns of any form of advertising.
Large amounts of highly qualified traffic can be driven to your site at a cost much lower than email marketing, Pay Per Click and traditional advertising such as TV, radio or print.
Over two thirds of us now have access to the web and online sales grew by 40% in 2005. This accounted for 15% of total retail purchases in the UK, 81% of which originated from search engines.
These figures are set to rise over the coming years and if you want a piece of the action you need to ensure your site is prepared.
Benefits of the SEO service
The SEO service is designed to help you achieve:
- Fast turnaround of results
- High positions for the keywords that matter to your business
- Large increase in qualified visitors - not just random clicks
- Brand exposure on related, topical websites
- Increased sales ratios
- Long-term, stable results
- High return on investment
What does SEO involve?
SEO is by no means a quick fix and must be closely monitored to achieve the best possible results.
It involves adapting the code, content and online reputation of your website to ensure maximum exposure in the search engines (mainly Google, Yahoo! & MSN) that shoppers and enquirers are using to find your products or services.
Once you have achieved your desired exposure, you must continually tweak and adjust the campaign to hold your position and fend off the competition.
There are 21 billion web pages out there to compete with and doing so successfully takes effort and expertise. However, the rewards make it more than worth while.
What you get
- In depth consultation to understand your business objectives
- Extensive market & keyword research & analysis
- Competitor analysis to identify SEO opportunities
- On-page optimisation of your code & content
- Site structure optimisation
- Off-page optimisation of your online reputation (link building, baiting)
- Site updates as & when market trends & your business objectives change
- On-going analysis of visitor behaviour to improve the buying process
- Monthly progress & positioning reports
- Full email, telephone & messenger support
Get in touch
For a free consultation, please use the enquiry form or call 01603 660 389.
